Merchandising, setting up shop window displays can, believe it or not, be kinda fun.
You get to be a bit of an advertising whore but in a way that’s artistic enough so you don’t feel like a total sell-out (even if you totally are).
But for that to happen you need to know what you’re doing…
Check out this store window I recently came across:
Flowers for hair: sure.
Flowers for beard: …really?
I guess nothing says “glasses” like flower beards.
Yes, FLOWER BEARDS.